A Desk Fit For a Developer
Like most Digital Agencies, we love to build things. Many Developers will agree that there is real satisfaction in spending time on a project - crafting it in to a finished product that they can be...
View ArticleWhat the Facebook is Content Marketing?
The origins of content marketing go back to customer magazines of the early 20th century. It feeds on the desire of the target market to feel informed about the products they are buying.
View Article5 Compelling Reasons for Using Video
Recently I blogged about what features/technology was important to implement on a website in 2012. I omitted video for reasons I thought were sound. A number of my videographer friends assure me that...
View ArticleThis One Technology Will Change Everything You Think You Know About Mobile...
If like me you are a regular smartphone user, you will be painfully aware of the inconsistency of the mobile web browsing experience. There are just too few websites out there that are optimised for...
View ArticleWhat is This… A Website For Ants?
Did you know that at least 30% of your emails are opened on a mobile device, most commonly an iPhone? You want your recipients to click those links on your marketing email right? Well then you better...
View ArticleGoogle Maps, Back in Black
As of this week, Google Maps is back on the iPhone. Hurrah! Actually Google's products have been a little flaky recently, the reliability of Google apps must be called into questions however the new...
View ArticleAnti Free Software Movement?
Wind the clock back a decade and we recall the unbridled enthusiasm with which we embraced Google and it's unparalleled search and most of all it's freeness and ethical motto "don't be evil" Google...
View Article2013 The Year Everything Changes!
If you want to win traffic, this year you must generate good content! It has become a lot more difficult to predict the success of an SEO campaign.
View ArticleHow Giving it Away Pays
That principle holds true of many other service industries, it is difficult to engage a solicitor or a surveyor for the first time, because the uninitiated will have few points of reference and it will...
View ArticleRetailers: You are doing it wrong!
While their model was being undermined, the major retailers did nothing to strengthen their USP, if anything; they actively contributed to weakening it by employing fewer less well trained sales...
View ArticleWebsites for the Blind
To develop a website that is disability friendly it is important to realise how the technology blind users employ affects website design and then rework site components such as image and link tags,...
View ArticleVideo Content Will It Help you?
Video content on website seems to fluctuate in popularity. So if it is vulnerable to fashion, can there be strong empirical evidence of the benefit of video content on a website?
View ArticleAn iPad App for Sales Teams
There has been the realisation more recently that there is an opportunity to make a more professional and polished impression on customers with a branded app, preloaded with presentation materials,...
View ArticleEmail is Dead Twitter Killed it!
A couple of years ago when I last wrote a blog on email marketing, roughly 26% of marketing emails were opened on a mobile device, today the average is over 50%.
View ArticleVideo Content. Will It Help you?
Video content on website seems to fluctuate in popularity. So if it is vulnerable to fashion, can there be strong empirical evidence of the benefit of video content on a website? Buto are video hosting...
View ArticleClik here to view.
An iPad App for Sales Teams
Here at Fast Fwd, we get asked to quote and consult on numerous types of apps and websites. The most popular app request that we are getting at the moment is not for an outward facing brand or...
View ArticleThe OS That Time Forgot
The war over control of our handsets is still waging however some may say that only iOS and Android are going to make it through the other side. This is not a new thing OS wars are as old as computing....
View ArticleClik here to view.
Ryan Air, cleaning up its act
According to this BBC article (http://www.bbc.co.uk/news/business-24177834) Micheal O’Leary CEO of Ryan Air has taken responsibility for its unnecessarily abrupt culture and vowed to make changes to...
View ArticleClik here to view.
What do people think when they have visited your website?
The Peak – End Rule Consider this experience of a sunshine holiday… So, you left your car at the long term parking, waited 45 minutes for the Bus to transfer you to the terminal, customs took ages and...
View ArticleClik here to view.
If it Looks Good it Will Fly Good!
Florence Colgate was voted the most naturally beautiful woman in the UK in 2012. Aesthetic – Usability Effect There is an adage from the pioneering age of jet aviation which is attributed to Bill...
View Article
